If your mail allowed consumers to interact via text, would more of them respond to your offer?
WE MAKE BUY-BACK MAIL BETTER
WITH MAIL-TO-MOBILE TECHNOLOGY
THE MOST POWERFUL AUTOMOTIVE MARKETING TOOL EVER.
MERGING MAIL WITH MOBILE MEANS INCREASED ENGAGEMENT,
REAL-TIME LEADS, MORE SALES, AND HIGHER PROFITS.
If you had the real name and mobile number of every interested consumer, would you sell more?
Would it be helpful to be able to view in real-time the performance of your mail campaign?
BUY-BACK MAIL, POWERED BY TEXTiUM
TEXTiUM’s new Instant Trade Values Technology™ enhances every aspect of automotive buy-back mail. TEXTiUM increases engagement, creates a better customer experience, and delivers hot leads directly to the dealer’s CRM.
- Each mail piece printed includes a 6-digit PIN that is unique for every person on the mailing manifest
- The customer is offered INSTANT access to their vehicle’s current Black Book value
- No VIN is required and values do not need to be pre-appended
- AG Compliant in 50 states
TEXTiUM doesn’t design or print direct mail. We create revolutionary technologies that make your direct mail perform better.
BUY-BACK MAIL, POWERED BY TEXTiUM
TEXTiUM’s new Instant Trade Values Technology™ enhances every aspect of automotive buy-back mail. TEXTiUM increases engagement, creates a better customer experience, and delivers hot leads directly to the dealer’s CRM.
- Each mail piece printed includes a 6-digit PIN that is unique for every person on the mailing manifest
- The customer is offered INSTANT access to their vehicle’s current Black Book value
- No VIN is required and values do not need to be pre-appended
- Compliant in 50 states
TEXTiUM doesn’t design or print direct mail. We create revolutionary technologies that make your direct mail perform better.
INCREASED ENGAGEMENT
Today’s consumer is far more likely to respond when text messaging is available, with 90% preferring to text rather than call.
- Adding TEXTiUM brings all the attributes of a digital consumer experience to printed direct mail
- When the customer receives the mail piece, they are encouraged to text their unique PIN to receive their vehicle’s Instant Trade Value certificate.
78%
of consumers say texting is the fastest way to reach them.
*Consumer Reports
90%
of consumers prefer texting over making phone calls.
*Text Savvy
97%
of respondents say they open every text they receive.
*GSMS Global
LEARN HOW TEXTIUM WILL IMPROVE BUY-BACK MAIL FOR YOU AND YOUR DEALERS
INCREASED ENGAGEMENT
Today’s consumer is far more likely to respond when text messaging is available, with 90% preferring to text rather than call.
- Adding TEXTiUM brings all the attributes of a digital consumer experience to printed direct mail
- When the customer receives the mail piece, they are encouraged to text their unique PIN to receive their vehicle’s Instant Trade Value certificate.
INSTANT RESPONSE
After texting, the customer instantly receives back a personalized text response with their name, the Instant Trade Value Certificate for their vehicle, and clickable links to the dealer’s phone and website.
- 24/7 automated text response system
- Clickable links are trackable and encourage further engagement
- Includes MMS image delivery. The Trade Value Certificate includes the official Black Book rough-to-average value. This realistic trade value reduces customer friction and eliminates dealer over-allowance
- The Certificate also includes possible Sales Tax Savings, automatically calculated by TEXTiUM
LEARN HOW TEXTIUM WILL IMPROVE BUY-BACK MAIL FOR YOU AND YOUR DEALERS
INSTANT RESPONSE
After texting, the customer instantly receives back a personalized text response with their name, the Instant Trade Value Certificate for their vehicle, and clickable links to the dealer’s phone and website.
- 24/7 automated text response system
- Clickable links are trackable and encourage further engagement
- Includes MMS image delivery. The Trade Value Certificate includes the official Black Book rough-to-average value. This realistic trade value reduces customer friction and eliminates dealer over-allowance
- The Certificate also includes possible Sales Tax Savings, automatically calculated by TEXTiUM
NO VIN REQUIRED.
Currently, up to 30% of buy-back mail is wasted because the vehicle information on the mailing manifest is incorrect, out-dated, or for a vehicle no longer owned. TEXTiUM has solved that problem.
- The customer is allowed to value additional vehicles by simply entering a license plate number or VIN
- The instant valuation process repeats with a new Value Certificate and personalized response
- This increases the accuracy of every campaign, eliminates mail waste, and makes for a more efficient ad spend for the dealer
LEARN HOW TEXTIUM WILL IMPROVE BUY-BACK MAIL FOR YOU AND YOUR DEALERS
NO VIN REQUIRED.
Currently, up to 30% of buy-back mail is wasted because the vehicle information on the mailing manifest is incorrect, out-dated, or for a vehicle no longer owned. TEXTiUM has solved that problem.
- The customer is allowed to value additional vehicles by simply entering a license plate number or VIN
- The instant valuation process repeats with a new Value Certificate and personalized response
- This increases the accuracy of every campaign, eliminates mail waste, and makes for a more efficient ad spend for the dealer
REAL-TIME, HIGH-QUALITY LEADS
The instant a customer texts their PIN, their real name, mobile phone number, and vehicle VIN and Black Book value range are delivered to the dealer’s CRM or any email. This is a HOT, high-quality lead, and the dealer has the ability to call that customer while the mail piece is still in their hand and the dealer still top-of-mind.
TEXTiUM INSTANTLY CAPTURES AND DELIVERS TO THE ADVERTISER:
CUSTOMER’S REAL NAME
CUSTOMER’S MOBILE PHONE NUMBER
APPRAISED VEHICLE’S VIN#
VEHICLE’S BLACK BOOK VALUE RANGE
LEARN HOW TEXTIUM WILL IMPROVE BUY-BACK MAIL FOR YOU AND YOUR DEALERS
REAL-TIME, HIGH-QUALITY LEADS
The instant a customer texts their PIN, their real name, mobile phone number, and vehicle VIN and Black Book value range are delivered to the dealer’s CRM or any email. This is a HOT, high-quality lead, and the dealer has the ability to call that customer while the mail piece is still in their hand and the dealer still top-of-mind.
TEXTiUM INSTANTLY CAPTURES AND DELIVERS TO THE ADVERTISER:
-
CUSTOMER’S REAL NAME
-
CUSTOMER’S MOBILE PHONE NUMBER
-
APPRAISED VEHICLE’S VIN#
-
VEHICLE’S BLACK BOOK VALUE RANGE
A NEW DAY FOR AUTOMOTIVE BUY-BACK MAIL.
MERGING MAIL WITH MOBILE MEANS INCREASED ENGAGEMENT,
REAL-TIME LEADS, MORE SALES, AND HIGHER PROFITS.
If your mail allowed consumers to interact via text, would more of them respond to your offer?
If you had the real name and mobile number of every interested consumer, would you sell more?
Would it be helpful to be able to view in real-time the performance of your mail campaign?
SOME OF OUR CURRENT MARKETING PARTNERS
Dealers, if your direct marketing agency is not using TEXTiUM, contact us and we’ll put you in touch with one that does.
DIGITZING DIRECT MAIL
TEXTiUM is a leader in the development of text marketing software, strategies, and solutions, allowing for the seamless integration of a digital consumer experience with printed direct mail marketing.
Contact Us
1520 South 5th Street
Suite 308A
St. Charles, MO 63303
1.833.TEXTIUM
info@textium.com
Office Hours
M-F: 9:00-5:00
Sat-Sun: Closed